Kings and Queens

There is much inspiration to be found in music videos. However, music videos nowadays usually consist of no concept, it's simply said artist trying to make themselves look as good as possible while they "perform" their song. It's unfortunate, because you can communicate so much in a music video-even if it's not right in your face. There can be an underlying story or concept that the viewer can derive from what you show them. "Bartholomew Cubbins" AKA Jared Leto, the lead singer of 30 Seconds to Mars, understands this completely, and when he directs the music videos for the band's songs, the end result is always awe inspiring. One such example is the video for Kings and Queens, their debut single for the album This is War. 

The video for this amazing song is all about concept and story, not featuring models in bikinis and bottle service in a club. The video is shot with atmosphere in mind, not necessarily to "showcase" the faces of the band itself, with hundreds of average people riding bikes down the abandoned streets of Los Angeles. This is in respect to the meaning of the song itself, and fits it very well.

the best part about this video, is perhaps that it is filmed in a natural setting. There are no studio lights, no fancy cars, no bells and whistles. It's simply the core cinematography of real life people, all uniting together toward a common goal. This, included with subtle political imagery makes the video a cinematic masterpiece.

Watch it here! You won't regret it, I get goosebumps everytime.
http://www.youtube.com/watch?v=hTMrlHHVx8A